The NEUMANN-HUG SA sees itself as a multiplier of unconventional, cross-border positions in the visual and applied arts. Themed Exhibitions serve as main means of communication and demand a discourse on epoch-making and radical innovations in culture and society. These positions can become social and taste-building directions and therefore require specific and dedicated attention. Cultural developments therefore anticipate the most important developments in science and economics.
Through the synthesis of virtual and advertising components into a new category, Digital Art itself becomes a symbol for the aspirations of this endeavor. Architecture, design and art are no longer seen as separate entities but must be understood as one universal perception-forming medium. This delicate task will be taken on through the unique collection focus. In addition, humanitarian organizations are supported with the proceeds of specially organized exhibitions or charity auctions within the company's capabilities.